Privacy Policy

Privacy Policy

Last Updated: October 6, 2026

Radically Authentic You LLC (“Radically Authentic You,” “we,” “our,” or “us”) respects your privacy and is committed to being transparent about how we collect, use, process, and protect personal information.

This Privacy Policy applies to RadicallyAuthenticYou.com and the websites, pages, applications, products, services, and digital experiences operated by Radically Authentic You LLC, including products and services offered under the Business By Your Code™, Business Code, and related brands.

By using our websites, purchasing our products or services, submitting information through our forms or applications, or otherwise interacting with us, you acknowledge the practices described in this Privacy Policy.

Information We Collect

The information we collect depends on how you interact with us and which products or services you use.

Information You Provide to Us

We may collect information you voluntarily provide, including:

  • Name
  • Email address
  • Mailing or billing information
  • Phone number
  • Purchase and transaction information
  • Information submitted when subscribing to emails or requesting free resources
  • Customer service and support communications
  • Survey, questionnaire, application, or intake responses

Certain personalized products, including Business Code products, may also request information such as:

  • Date of birth
  • Time of birth
  • Birth location
  • Business information
  • Business goals, challenges, questions, experiences, or circumstances
  • Human Design, astrology, Gene Keys, or similar information you choose to provide
  • Written responses submitted through product intake forms
  • Information necessary to generate personalized reports, Maps, recommendations, or other purchased materials

Please do not include highly sensitive personal information in open-ended responses unless it is reasonably necessary for the service you are requesting.

Automatically Collected Information

When you visit our websites or use our digital products, certain information may be collected automatically, including:

  • IP address
  • Browser and device information
  • Operating system
  • Pages viewed
  • Referring pages or advertising sources
  • Dates and times of visits
  • Links or advertisements clicked
  • Purchase and conversion activity
  • Cookie identifiers and similar technical information

We may collect this information through cookies, pixels, server-side technologies, APIs, analytics tools, and similar technologies.

How We Use Information

We may use personal information to:

  • Provide products and services you purchase or request
  • Generate personalized Business Code Maps, reports, materials, or recommendations
  • Process payments and transactions
  • Provide access to purchased products
  • Send transactional and customer-service communications
  • Send marketing communications where permitted
  • Respond to questions and support requests
  • Operate and maintain our websites and applications
  • Troubleshoot technical issues
  • Protect against fraud, misuse, and security threats
  • Understand how customers interact with our websites, products, and advertising
  • Measure advertising and conversion performance
  • Improve our products, customer experience, messaging, and services
  • Develop new products and services
  • Comply with legal, tax, accounting, and regulatory requirements

Personalized Products and Artificial Intelligence

Some Radically Authentic You LLC products use automated technology and artificial intelligence to assist in generating personalized materials. For products such as Business Code Maps, information you submit may be transmitted to technology and artificial intelligence service providers for the purpose of processing your information and generating the product or service you requested. The information processed may include birth information, business information, questionnaire responses, and other information you voluntarily submit through the applicable intake process. We use these technologies as tools in delivering our products and services. We do not represent automated or AI-generated information as financial, legal, medical, psychological, or other licensed professional advice.

Customer Research and Product Improvement

We may analyze customer experiences, questions, purchasing behavior, product usage, intake themes, and feedback to understand our customers and improve our products, services, messaging, and marketing. Where reasonably possible, information used for broader research, trend analysis, product development, or marketing analysis will be aggregated, de-identified, or used without publicly identifying an individual customer. We will not publish an identifiable customer’s private intake responses, personalized report, testimonial, or personal story as marketing material without appropriate permission.

Payments

Payments may be processed by third-party payment providers such as Stripe, PayPal, Kartra, or other payment-processing services. We generally do not directly receive or store complete payment-card numbers. Payment providers process payment information according to their own privacy policies and security practices.

Cookies, Analytics, and Advertising

We may use cookies and similar technologies to operate our websites, remember preferences, understand website activity, measure advertising performance, and improve our services. We may also use advertising and measurement technologies provided by companies such as Meta. These technologies may allow information about website visits, interactions, or purchases to be transmitted to advertising platforms for purposes such as conversion measurement, attribution, analytics, audience measurement, and advertising. We do not intentionally transmit the private contents of your personalized Business Code intake responses or generated reports to Meta for advertising purposes. Depending on applicable law, certain advertising or analytics activities may be considered “targeted advertising,” “sharing,” or a “sale” of personal information even when no money is exchanged for the information.

How We Share Information

We do not sell your private intake responses or personalized reports to third parties. We may disclose personal information to service providers that help us operate our business and provide our products and services.

These may include providers of:

  • Website hosting and content management
  • Email marketing and product delivery
  • Payment processing
  • Cloud infrastructure and application hosting
  • Database and data storage
  • Artificial intelligence and automated processing
  • Analytics and advertising measurement
  • Customer support
  • Security and fraud prevention

Current technology providers may include Kartra, WordPress, Stripe, PayPal, Cloudflare, Render, Supabase, Anthropic, Resend, and Meta, depending on the service being used. These providers may process information as necessary to perform services for us and are subject to their respective agreements, privacy policies, and legal obligations. We may also disclose information when reasonably necessary to comply with law, respond to lawful legal process, protect our rights or property, investigate fraud or abuse, protect users or others, or complete a merger, acquisition, financing, sale, or other business transaction.

Email Communications

If you subscribe to our email list or purchase a product, we may send communications related to your purchase, account, products, services, and, where permitted, marketing. You may unsubscribe from marketing emails at any time using the unsubscribe link included in those emails. Unsubscribing from marketing communications does not prevent us from sending necessary transactional communications relating to purchases, product access, security, customer service, or other administrative matters.

Data Retention

We retain personal information for as long as reasonably necessary to provide our products and services, maintain appropriate business and transaction records, comply with legal, tax, accounting, and regulatory requirements, resolve disputes, prevent fraud or abuse, and enforce our agreements. Different categories of information may be retained for different periods depending on why the information was collected and our legal or operational requirements. When information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it in accordance with our practices and applicable law.

Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. No internet transmission, application, database, or electronic storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security. If you believe information you provided to us may have been compromised, please contact us.

Your Privacy Choices and Rights

Depending on where you live and applicable law, you may have rights concerning your personal information, which may include the right to request:

  • Access to personal information we maintain about you
  • Correction of inaccurate personal information
  • Deletion of certain personal information
  • A portable copy of certain personal information
  • Information about how personal information is processed
  • Opt-out from certain targeted advertising, profiling, sale, or sharing activities where applicable

You may also unsubscribe from marketing emails at any time. Certain information may need to be retained despite a request when required for legal, tax, fraud-prevention, transaction-record, security, or other legitimate purposes permitted by law. We may need to verify your identity before fulfilling certain privacy requests.

Children’s Privacy

Our products and services are intended for adults and are not directed toward children under 13. We do not knowingly collect personal information from children under 13 through our products or services. If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

International Users

Radically Authentic You LLC is based in the United States, and information may be processed or stored in the United States or other jurisdictions where our service providers operate. If you access our services from outside the United States, your information may therefore be transferred to and processed in countries whose data-protection laws differ from those of your country. Where required by applicable law, we will use appropriate mechanisms for international transfers of personal information.

Third-Party Websites and Services

Our websites, products, emails, or applications may contain links to third-party websites or services. We are not responsible for the privacy, security, content, or practices of third-party websites or services. We encourage you to review their privacy policies before providing personal information.

Testimonials

We may publish testimonials, reviews, customer stories, or endorsements with the customer’s permission. If an identifiable testimonial or customer story is published and you have questions about its use, please contact us.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our products, technology, business practices, service providers, or applicable requirements. When we make changes, we will update the “Last Updated” date at the top of this policy. If a change materially alters how we use personal information already collected, we will take additional steps when required by applicable law.

Contact Us

For questions about this Privacy Policy or requests concerning your personal information, contact:

Radically Authentic You LLC
RadicallyAuthenticYou.com
Email: lisa@radicallyauthenticyou.com

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